On July 24th, 2018, Google AdWords became Google Ads. The new name and logo were updated on the product interface, help centre, and billing documents. Google Ads is an online advertising service allowing the user to advertise and reach the target audience. Running ad campaigns without knowing the platform can be a recipe for burning money fast. In simple words, running an ad campaign without any strategy, plan, and knowledge will gain no benefit for the company. By attending this Google Ads Masterclass, delegates will gain an understanding of how to create strategies to run and optimise ads campaign successfully.
This course will help them to:
Delegates will also be taught about PPC (Pay Per Click), keyword researching, writing ads copy, bidding strategies, and competitor research tools. This will help them to analyse and monitor competitors in various aspects, including their search engine optimisation (SEO) to learn from their methods and mistakes, to get a higher rank than before.
Introduction to PPC
Bidding and Quality Score
Quality Score Factors
Keyword Match Types
Google Keyword Planner
Initiating an Ad Campaign
Google AdWords Account
Assessment of Changes
Google Ad Preview Tool
There are no formal prerequisites for this Google AdWords Masterclass course.
This course is open to anyone interested in learning about how Google AdWords works. It is much more beneficial for:
The Google AdWords Masterclass Cost in United Kingdom Starts from £5495.00
Please see our Digital Marketing Courses courses available in United Kingdom
Learn from the comfort of your home or office
Join discussions via computer or mobile device
Interact with subject matter experts
40 Hours (on average)
90 Days Access
Certificate upon completion
Schedule and location of your choice
Save on travel costs
Monitor employee development
237 Learners Recommended
Duration: 1 Days*
Mon 8th Jul 2019Back to Virtual Events
Starts at - 09:00 am (approx.)
Finishes at - 17:00 pm (approx.)
Lasts 5 days (40 Hours)
Upon purchase you will receive a password via the email you used to purchase the course.
You will then be able to login to our online learning platform with your email and password.
You will have access to the platform for 90 days to complete your course.
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